Commercial Is Essential!

Hello Commercial Members!

If you haven’t seen it already, we are thrilled to inform you that as part of our “That’s Who We R” campaign, NAR has launched four new TV ads in February, two of which feature commercial transactions.

We are excited to share with you the two videos that showcase commercial business:




The inclusion of commercial real estate in these TV ads highlights the significance of your business and further highlights that “Commercial is Essential.” With the campaign’s extensive reach, we are confident that more consumers will recognize the importance of using a REALTOR® in all of their real estate transactions.

NAR’s “That’s Who We R” campaign is an all-encompassing marketing initiative that spans across TV, audio, content partnerships, and social media. Last year alone, the campaign garnered an impressive 2.64 billion consumer impressions, and we expect an even bigger impact this year.

We believe that these two new TV ads will further enhance our efforts to showcase your business and the importance of commercial real estate in the industry. Please take the time to watch these videos and share them with your clients and colleagues.

Thank you for your continued support, and guidance as we work together to grow awareness of NAR Commercial.

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